Selecting the right web design company for your small business can make all the difference when it comes to establishing a powerful and effective online presence.
Small businesses today need more than just a basic website; they need smart, accessible, and secure digital platforms that support growth, are easy to manage, and don’t break the bank.
At Somar Digital, we understand these challenges.
That’s why we’ve developed the Somar Digital Accelerator: a purpose-built web solution that gives small businesses access to premium design and functionality without the premium price tag.
Why Small Businesses Need More Than Just a Basic Website
Many small businesses struggle to find a balance between affordability and quality when it comes to their online presence.
Budget constraints often mean compromising on functionality or design, while time pressures can lead to rushed decisions and inflexible templates.
Yet even the smallest organisation needs a website that is:
- Fully accessible and user-friendly
- Compliant with modern security standards
- Scalable as the business grows
Because your website is often the first point of contact with your customers, it should reflect the professionalism, purpose, and potential of your business, and a small business web design company like Somar Digital can help you achieve that.
Introducing the Somar Digital Accelerator
The Somar Digital Accelerator is our answer to the needs of modern small businesses.
It’s a high-value solution that fast-tracks delivery and reduces development costs without compromising quality.
At its core is a carefully curated set of reusable components, built using Silverstripe, that meet high design and accessibility standards right out of the box.
Key features include:
- Reusable Silverstripe CMS components: Menus, headers, footers, and content blocks that speed up build time.
- Built-in accessibility: WCAG 2.1 AA-compliant by default.
- High code quality: Maintained across every build, ready for future scalability.
- Time and cost savings: Save thousands of dollars in development costs.
For small businesses, this translates to:
- Faster time to market: perfect for product launches, campaigns or time-sensitive services.
- More budget flexibility: invest in content, custom features, or marketing.
- Enterprise-grade outcomes: without the enterprise-level complexity.
Case Study: Ministry for Regulation
The Ministry for Regulation needed to move quickly from a temporary online presence to a permanent, compliant website that would support their work as a newly formed government agency.
Using the Somar Digital Accelerator, Somar Digital delivered a fast, scalable, and fully accessible platform that met government standards; all without exceeding the tight timeframe or budget.
The result: a secure and intuitive digital home that reflects the Ministry’s mission and values, with flexibility to grow and evolve.
Visit the site: regulation.govt.nz(external link)
Case Study: School Board Elections Website (NZSBA)
When Te Whakarōputanga Kaitiaki Kura o Aotearoa – New Zealand School Boards Association (NZSBA) needed a refreshed website to support their School Board Elections website, they turned to Somar Digital.
Using the Accelerator, we delivered a newly designed website in just two weeks of development.
The site includes features such as:
- A flexible resource library
- Silverstripe-powered CMS
- Integration with secure Salesforce forms
- Custom-branded design that’s accessible and responsive
The end result is a robust platform that helps engage communities across Aotearoa and makes it easier to participate in local school governance.
Visit the site: schoolboardelections.org.nz/(external link)
How the Somar Digital Accelerator Stands Out
Compared to traditional builds, the Somar Digital Accelerator offers significant advantages in speed, efficiency, and long-term value.
Traditional web builds:
- Often involve starting from scratch
- Require more upfront investment
- Can lead to inconsistent code quality
Accelerator-based builds:
- Start with a tested and refined base
- Prioritise reusability and maintainability
- Enable faster launch without cutting corners
Small businesses using the Accelerator benefit from the same tools and practices we apply to large-scale government and enterprise websites - levelling the playing field and giving you a professional digital foundation from day one.
Why Not Just Use a Website Builder Like Wix or Squarespace?
For many small businesses, website builders like Wix, Webflow, or Squarespace can appear to be a convenient and cost-effective way to get online quickly.
These platforms offer ready-made templates and drag-and-drop tools that work well for simple websites with limited functionality.
However, as your business grows, these solutions often fall short.
You may encounter:
- Design limitations that restrict how well you can reflect your brand.
- Performance issues with larger or more complex content.
- Challenges integrating custom features like advanced search, user portals, or secure forms.
More importantly, these platforms typically offer a one-size-fits-all experience.
At Somar Digital, we take a different approach.
Working with us means collaborating with a team that takes the time to understand your business, your audience, and your goals.
Our Accelerator solution gives you a strong, accessible foundation that we tailor to your brand and content. You’re not just getting a website, you’re getting a fit-for-purpose digital solution built with your long-term success in mind.
Is the Somar Digital Accelerator Right for Your Small Business?
The Accelerator is a great fit if:
- You need a website quickly but don’t want to sacrifice quality
- Your team wants accessibility and security baked in
- You have a limited budget but want a custom result
- You need something better than a cookie-cutter template
We’ve used the Accelerator successfully for:
- Government agencies
- NGOs
- Public-serving organisations
- And small businesses with big goals
And because it’s built on the flexible, open-source Silverstripe CMS, you’re never locked into a system you can’t grow with.
Ready to launch your site faster and smarter?
