Explore Somar Blog – Wellington’s Digital Agency

Entity SEO Guide

17 March / By Jarad Brown

Learn how entity optimisation boosts Google rankings, strengthens brand authority, and drives targeted traffic.

Read more 5 mins

Is SEO Dead?

28 February / By Jarad Brown

Learn how focusing on quality content, user intent, and Technical SEO aspects can keep your website thriving in organic search

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How Google AI Overviews Impact SEO

10 February / By Jarad Brown

Learn how Google's AI search impacts rankings, SEO strategies and user experience. Find out how techniques like conversational queries, structured data, and content depth to stay ahead.

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How long does Google Analytics keep data?

25 March / By Somar Digital

This article provides an introductory guide to the data retention policies of Google Analytics, particularly focusing on the latest iteration, Google Analytics 4 (GA4), and how Somar Digital can help your business leverage this tool for superior analytics management.

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How to Add Keywords to Your Google Business Page

29 February / By Danny Courtis

This blog post outlines essential strategies for enhancing your Google Business Page's visibility through keyword optimisation, including preliminary steps, keyword research, and best practices for incorporating keywords effectively to boost local SEO.

Read more 8 min read